The Chamjam 2001 has grown from its renegade roots over the last five years to become one of Europe's most respected and innovative winter freesports competitions. Professional and amateur skiers and snowboarders will gather on the legendary Grands Montets in the first week of March 2001 to compete in big air, half-pipe and boarder cross events. This year's event extends to four days of high action extreme sport, at the very highest level. Alongside the freesports festival the Chamjam Music Festival will showcase live acts from across Europe including respected artists and emerging talent. The Chamjam 2001 will benefit from global television coverage ranging from competition sports reportage to a lifestyle and sport fusion, including music and fashion. In 2001 the festival splits into two halves with the sports event being the Chamjam Freesports Festival and the music event, the Chamjam Music Festival.

The Chamjam has its origins in the BURGS Boss des Bosses, which began 11 years ago as a renegade mogul skiing competition between the ski resorts of Chamonix Mt. Blanc and Val D�Is�re. The Chamjam 2000 was the biggest and best yet. Several thousand spectators watched the true Chamjam ethos as an 18 year old, local kid beat off the assembled professional skiers to win the big air title and an invitation to the ESPN X-Games. In the snowboard disciplines local hero and Rossignol professional, Tony Roos took the title. The Boss des Bosses was taken home by the team from Zermatt from under the noses of Chamonix. The Freesports Festival included teams from 3 other resorts (Verbier, Zermatt and Meribel), with individual competitors coming from across Europe & the Globe. As always the event attracted large crowds from the French, Swiss and Italian Alps. Music was provided by Glyda, starring Jessie Wood, the son of Ronnie Wood, from the Rolling Stones. Chamjam regulars Pressure Drop returned for the third year to entertain crowds on and off the mountain.

DAYTIME EVENTS - FREESPORTS FESTIVAL. Time: 09.00hrs � 16.30hrs, 5th - 9th March 2001 Location: Les Grands Montets, Argenti�re. Chamonix Mont Blanc. A challenging OPEN PRO/AM Boarder X, Skier X, Tele X Course, Big Air & 1/4 Pipe, Half Pipe and Dual Mogul Team Competition. All courses are designed and constructed by representatives from the X GAMES (USA), and Chamonix 'Club des Sports' (Chamonix' Official Sports Organisation) to ensure an International Competition Standard. These courses are guaranteed to provide the thrills and spills of Extreme Sport, safely. Many of the attending International Competitors are Professional Boarders, Skier & Telemarkers. International DJs & artists will play at the competition venue in the mountain, through a 10k TurboSound rig. Refreshments and a bar will be located at the venue, with BBQs and entertainment for both the spectators and VIPs.

PRIZE GIVING CEREMONY 17.00hrs � 19.00hrs, 5th - 9th March 2001 Location - Base Station @ Les Grands Montets, Argenti�re, Chamonix � Mont Blanc Following the action on the mountain, there will be a Prize Giving Ceremony in the snow at the bottom of the mountain at which one of our celebrity guests from either the skiing/snowboarding or music industries will present the winners of the competitions with their prizes. The prize giving will be followed with a live set by a well-known act soon to be announced.

EVENING EVENTS - MUSIC FESTIVAL MTV SNOWBALL 22.00hrs � 04.00hrs, Wednesday 7th March 2001 Location � Cybar / Bar du Moulin / Dick�s Tea Bar Line Up � Main Room: JACQUES LU CONT (LES RHYHMES DIGITALES), SMOKIN JO, CORIN MARTIN Hip Hop Room: ROB MAC (SCRATCH / SPEEKA), MATT SMOOTH (SCRATCH / SPEEKA)

LEFTFIELD and PRESSURE DROP will also be performing in the evenings at venues to be confirmed.

MEDIA Television The unique footage from Chamjam 2001 will be distributed to several satellite, cable, and terrestrial companies and is confirmed to appear on the following channels/shows: � SPORTS UNLIMITED � TRANSWORLD SPORT � MTV SNOWBALL EUROPE � SPORTS NEWS TELEVISION (SNTV) � GILLETTE WORLD OF SPORT (+ 23 national in-flight channels) � THE CHILLI FACTOR � BBC GRANDSTAND - SKI SUNDAY � NOW TV � EXTREME CHANNEL

The estimated home reach of the coverage is 1000 million. Radio Radio 1 (UK) will be greatly increasing their involvement with this year�s event. The Jo Whiley Show will be broadcasting live from Les Grands Montets on Thursday 8th March, with Ash playing live on the mountain. In the evening Hybrid will be performing as the evening show goes out live from the town centre. We are hoping to confirm additional agreements with Couleur 3 (Switzerland�s premier youth radio station) and Radio NRJ (France). Print Media Chamjam 2001 will be covered by all of the main Ski and Snowboard magazines throughout Europe; as well as selected lifestyle press and various newspapers� weekend supplements in the UK and France. Web Media In association with LiveTX.com CHAMJAM 2000 witnessed the 1st year of a Chamjam Web cast. The Webcast is distributed to all relevant Internet & broadband portals, and will continue to add value to the media package.

The CHAMJAM TEAM CONTACTS ORGANISER IN HOUSE PR Simon Fieldhouse Sam Haddad MOBILE: +33 (0) 686 57 43 58 MOBILE: +33 (0) 673 13 92 64 DAYTIME: +33 (0) 450 53 01 04 DAYTIME: +33 (0) 450 53 01 04 FAX: +33 (0) 450 53 30 75 FAX: +33(0) 450 53 30 75 Email: [email protected] Email: [email protected]

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