January 24, 2001

Denver, Colorado: DeeLuxe will unveil the world�s first performance adjustable freeride snowboard boot in January 2001.

�DeeLuxe has always been known for innovation and incredible fit. For the season 2002, we take that position to a new level with the Freak TT. This new boot combines all of our knowledge and experience in snowboard boots and adds the benefits of adjustable performance and custom fit. The TransPowSystem (TPS) thermoplastic rods, that we call Freak Sticks, allow the rider can totally modify the lateral, medial, and forward flex of the boot in virtually unlimited combinations,� said Scott Mellin, CEO of KDR. �This technology has never been seen before and we believe that it sets a new standard for performance riding. The boot can range in performance from soft freeride to ultra-firm boarderX with virtually no hassles. The added benefit is that before today, no one truly addressed the needs of varying heights, weights, and power levels of the individual rider. With the Freak TT, the rider can totally dial the boot to their specific needs.�

The Freak TT is combined with the exclusive ThermoFlex Tongue liner, which conforms perfectly to the rider�s foot and adds incredible warmth and comfort.

For further information please contact:

KDR, Inc. 4570 Ivy Street B-300 Denver CO, 80216

Phone: 303.388.2167 Fax: 303.320.7589 E-mail: [email protected]